How do you bring together two well-established businesses to create a new entity?
Phil Fearnley is CEO of the creative company, House 337. He led the creation of the business in 2022 by merging 200+ people from two separate businesses, ODD and Engine.
In this episode, Phil shares how he:
- Brought together two businesses by leveraging their joint histories to forge a shared future
- Set up seven internal teams to lead the integration and formation of the new company
- Had the team create highly original core values – Alchemic, Inventive and Soulful – that the business could truly own
- Personally ran workshops with every single team member to reinforce these values and their importance
- Made ‘House’ central to their new name to reflect a culture of membership and belonging
- Refuses to tolerate “Big I Am’s” who undermine a team mentality
Phil is also a former Wales U21 rugby player. He applies team principles from his playing days to foster a true team ethos.
