How do you get quality running through every aspect of the business?
Chris Ailey is CEO & Founder at Honchō, working with the likes of Sephora, John Lewis and eBay. He started the multi-award-winning agency back in 2008.
In this episode, Chris shares how he:
- Aligns everyone around their BHAG (big hairy audacious goal) to be the best search agency in the world
- Hires people with the skills and characteristics they don’t already have
- Grants his team the freedom to try new things and to fail, whilst ensuring accountability
- Fosters a culture of collaboration across different teams
- Pushes himself out of his comfort zone to encourage everyone else to do the same
- Enters lots of awards as a way of driving the team to maintain quality
Chris talks candidly about the ups and downs of life as an agency leader.