What our programme achieved

The LOOP team shared 3 key outcomes with us:

1

Confidence and ownership

The team approach client situations with greater confidence, handling tricky conversations and taking ownership of outcomes.

2

Better communications

Presentations are clearer, approvals come faster and client meetings run more smoothly – cutting friction and reducing unnecessary work.

3

Culture of empathy

By adapting to different communication styles, the team listen better, collaborate more easily and connect more effectively with clients.

These changes have strengthened both culture and performance. The leadership team has more space to focus strategically, while clients experience smoother, more productive and enjoyable relationships.

Anita McCann, People Director at LOOP, spoke to us about how it all went

“Client approvals are coming through to us with less friction”
Watch (0:46 min)
“Our clients are starting to feel the difference”
Watch (0:48 min)
“It’s improved our culture and our performance”
Watch (0:34 min)
“The sessions were really enjoyable”
Watch (0:33 min)

What happened

LOOP’s leadership wanted a more confident, collaborative team. After joining a taster session, co-founders Vicky Hope and Ed Vickers signed the agency up for the full programme:

    1. A 6-month journey – Over 13 workshops, the team built skills in communications, presentations, handling tricky conversations and adapting to different personalities.
    2. Growing confidence – Team members began presenting with conviction, navigating client challenges more easily and stepping up to solve problems without senior intervention.
    3. Visible changes – They were managing difficult conversations more smoothly, approvals came faster, and juniors and seniors worked more independently – reducing reliance on leaders.
    4. After the programme – Communication is sharper, collaboration smoother and empathy stronger. Senior staff refined their skills too, leaving leaders freer to focus on big-picture priorities.

Who is LOOP Agencies?

LOOP Agencies is transforming creative services for regulated industries. They’re an in-house agency consultancy with a focus on outsourcing creative campaigns and joining up creative services.

Get in touch

Get in touch with Trenton, our Head Coach

We’d love to hear from you! Let us know what you need and we’ll get right back to you.

Our next free workshop is 2nd/3rd Oct 2025.
Request your invite

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    Research‌ ‌carried‌ ‌out‌ ‌by‌ ‌Harvard‌ ‌University,‌ ‌the‌ ‌Carnegie‌ ‌Foundation‌ ‌and‌ Stanford‌ ‌Research‌ ‌Center‌ ‌found‌ ‌that‌ ‌85%‌ ‌of‌ ‌job‌ ‌success‌ ‌comes‌ ‌from‌ ‌having‌ well‐developed‌ ‌soft‌ ‌and‌ ‌people‌ ‌skills.‌